Created in 2012 as a way to refocus the meaning of the season after the material excesses of Black Friday, Cyber Monday, and the like, Giving Tuesday has spread worldwide with 30,000 organizations in 71 countries participating worldwide. In 2015 alone, over $116.7 million was raised online for charitable causes. Thinking about joining this global phenomenon? First peruse some best practices to see how you can get the most bang for your buck.
You can find more information at https://www.givingtuesday.org/